Why Technology Did It?
Tiffany did it? Tim did it?…TECHNOLOGY did it!
As IT professionals we have been on the receiving end of the blame for years and years. We get blamed every time a server goes down, anytime a user receives a new computer and is uncomfortable with the change, and anytime a new service is rolled out. This is a common theme in IT circles. You know those computers always screwing things up.
Just call it Tim Did It. I’m used to that one
-Tim Wilkins
While brainstorming names for our burgeoning Ellis County, Texas IT Managed Services company, Tim Wilkins and I were joking that we might as well name the company something that blames the IT department. The joking continued that since we shared the same first initials that we could easily just point toward the other person when the blame game started. Tim Did It worked out to be TDI. That easily became Tiffany Did It, also TDI. Suddenly we had it, Technology Did It.
However, as we continued to joke we realized that while the sentiment originally carried negative connotations for some it really carried positive ones for us. Because without technology neither one of us would be in the place we are today. While, I won’t go so far as to say that our successes are married solely to our technological expertise, I will say that technology has put food on tables, rooves over our heads, clothes on our children’s backs, and Mickey Mouse in their vacation memories.
As a family run business, we respect the desires of other small business owners to be present in their daily lives. As business owners, we understand the need to offload the onerous tasks that make your business run. Every task is an opportunity and every opportunity has a cost. Our goal is to show our customers that technology opportunities do not need to be negatives for their companies, and allow them to see what technology can do for them.